About Web Design

Web design is a varied and multifaceted domain, which includes Search Engine Optimisation (SEO), server and client side scripting, Design and Copywriting. The web is now a serious contender to the thrown which has been held for many years by traditional media, for example; the printed press, television and radio. Recent reports at the time of writing, suggest online advertising has overtaken even television in terms of the expenditure by marketing departments of companies across all industries.

Web Marketing

The web has many marketing advantages over traditional media including price, audience size, the ability to segment and target the appropriate market and also that it is a rich medium which is interactive rather than passive.

Web design skills

The web designer often has to be multi-faceted too, the designer needs to have some coding skills, particularly in cascading style sheets (CSS) and Hyper Text Mark Up Language (HTML). Furthermore, the programmer needs to have some user-interface skills and to be handy with graphics. It is no longer enough to be one or the other, developer or designer.

What next for web design in Cambridge

With the increasing market size and increasing expenditure web marketing and web design has become an increasingly investable and rewarding, if competitive medium. Talented web designers find it increasingly hard to obtain high listings for websites in search engines. Cambridge, in the UK has a bubbling community of talented web designers ready for the challenge ahead. This website intends to collect the necessary tools, resources and people together for the Cambridge area in order to make choosing and navigating your way through this burgeoning industry an easier process.

Check back soon for website progress.